David McIntosh is the dynamic CEO of Stoke Brands, LLC, and its flagship retail operation, Midtown Surf Shop, located in the vibrant coastal community of Santa Cruz, California. With a robust background in corporate strategy and international business development, David has been instrumental in steering...
David McIntosh is the dynamic CEO of Stoke Brands, LLC, and its flagship retail operation, Midtown Surf Shop, located in the vibrant coastal community of Santa Cruz, California. With a robust background in corporate strategy and international business development, David has been instrumental in steering Midtown Surf Shop towards becoming a leading omnichannel surf retailer. Under his leadership, the company has successfully integrated its digital properties with physical storefronts in Santa Cruz, Capitola, and Carmel-by-the-Sea, enhancing the overall customer journey both online and in-store.
Since taking the helm in 2018, David has spearheaded several key projects aimed at elevating the Midtown Surf Shop brand. His expertise in digital marketing and media relations has allowed the company to cultivate a strong online presence, engaging with surf enthusiasts through innovative social media campaigns and targeted advertising strategies. David's commitment to product development has also led to the introduction of exclusive lines that resonate with the local surf culture while appealing to a broader audience.
With a keen eye for branding and a passion for surfing, David has fostered a culture of creativity and collaboration within the team, ensuring that every customer interaction reflects the ethos of the surf lifestyle. His strategic vision continues to drive growth and sustainability for Midtown Surf Shop, positioning it as a cornerstone of the surf retail industry in California. As he looks to the future, David remains dedicated to expanding the brand's reach while maintaining the authentic connection with the surfing community that has been the foundation of its success.
