Daryl Ellis serves as the Vice President, Group Director at MKTG, where he leverages his extensive expertise in sports marketing and comprehensive marketing strategies to drive innovative solutions for a diverse portfolio of clients. With a passion for brand management and a deep understanding of...
Daryl Ellis serves as the Vice President, Group Director at MKTG, where he leverages his extensive expertise in sports marketing and comprehensive marketing strategies to drive innovative solutions for a diverse portfolio of clients. With a passion for brand management and a deep understanding of consumer behavior, Daryl leads the sports and entertainment consulting teams in developing breakthrough strategies and activations for high-profile clients such as Intuit, Procter & Gamble, Bread Financial, and Ascent Protein. His role involves not only overseeing the execution of marketing plans but also fostering a collaborative environment that encourages creativity and strategic thinking among his team members.
Daryl's proficiency in emerging trends, influencer marketing, and media planning allows him to stay ahead of the curve in an ever-evolving industry. He excels in crafting compelling narratives that resonate with target audiences, ensuring that brand messages are effectively communicated across various platforms. His commitment to brand building and marketing management is evident in his ability to integrate traditional and digital marketing tactics, creating cohesive campaigns that drive engagement and loyalty.
Key projects under Daryl's leadership have included the development of integrated marketing strategies that harness the power of sports sponsorships and partnerships, enhancing brand visibility and consumer connection. His holistic approach to marketing plan development and product innovation has not only delivered measurable results for clients but has also positioned MKTG as a leader in the sports marketing arena. Daryl's unique blend of skills in business development, social media strategy, and public relations further solidifies his reputation as a dynamic force in the marketing landscape, dedicated to pushing the boundaries of what is possible in brand activation and consumer engagement.