As the Director of Pricing at POOLCORP, Darrell Sanson plays a pivotal role in driving pricing optimization strategies that significantly enhance the company’s revenue and margin performance. With a robust background in analytics and supply chain management, Darrell oversees an extensive database of four million...
As the Director of Pricing at POOLCORP, Darrell Sanson plays a pivotal role in driving pricing optimization strategies that significantly enhance the company’s revenue and margin performance. With a robust background in analytics and supply chain management, Darrell oversees an extensive database of four million customer price records within the Prelude ERP application. His expertise in data management enables him to generate insightful reports and dashboards that empower eight Division Pricing Managers to make informed pricing decisions.
One of Darrell's key achievements has been the successful transition from a cumbersome email-based cost update process to a streamlined system that allows for timely updates within 30 days of receiving cost changes. This initiative not only improved operational efficiency but also ensured that pricing strategies remain agile and responsive to market fluctuations. His strategic planning capabilities, combined with a deep understanding of SQL and Microsoft SQL Server, allow him to analyze pricing trends effectively and develop data-driven strategies that align with the company's overall business objectives.
Darrell's leadership and public speaking skills further enhance his ability to communicate complex pricing strategies to stakeholders at all levels, fostering a collaborative environment focused on continuous improvement. His commitment to leveraging analytics for pricing optimization positions POOLCORP as a leader in the industry, ensuring that the company remains competitive and profitable in a rapidly evolving market. Through his innovative approach and dedication to excellence, Darrell Sanson exemplifies the value of strategic pricing in driving business success.
