As Vice President of Marketing at Lucid Bots, Dana Lanham plays a pivotal role in driving the company's mission to enhance operational efficiency and human safety through advanced robotics and artificial intelligence. With a keen focus on strategic leadership, Dana spearheads initiatives that not only...
As Vice President of Marketing at Lucid Bots, Dana Lanham plays a pivotal role in driving the company's mission to enhance operational efficiency and human safety through advanced robotics and artificial intelligence. With a keen focus on strategic leadership, Dana spearheads initiatives that not only elevate brand visibility but also deepen market penetration across diverse sectors. Under her guidance, the marketing team develops innovative cross-industry programs that effectively showcase Lucid Bots' groundbreaking products, including the Sherpa drone and Lavo Bot, which are revolutionizing exterior maintenance solutions.
Dana’s expertise in crafting compelling taglines and executing national campaigns has positioned Lucid Bots as a thought leader in the autonomous robotics space. Her ability to create impactful marketing strategies and creative briefs ensures that the company’s messaging resonates with a wide array of clients, from healthcare facilities to property management firms. By leveraging her skills in public relations and strategic communications, Dana has successfully built strong relationships with key stakeholders, enhancing the company’s reputation and fostering trust within the industry.
Currently, Dana is leading several key projects aimed at expanding Lucid Bots' footprint in the Jan/San and hospitality sectors, where the demand for efficient and safe cleaning solutions is rapidly growing. Her cross-functional team leadership fosters collaboration and innovation, driving the development of marketing campaigns that highlight the unique benefits of Lucid Bots' products. With a commitment to excellence and a passion for technology, Dana Lanham is not only shaping the future of marketing at Lucid Bots but also contributing to the broader evolution of the robotics industry.