As the Vice President of Marketing at Harrison Homes ATL, Dana Keller brings over 15 years of strategic marketing experience to one of Atlanta's leading Design-Build firms. In her current role, Dana is instrumental in shaping the marketing and sales strategy that not only enhances...
As the Vice President of Marketing at Harrison Homes ATL, Dana Keller brings over 15 years of strategic marketing experience to one of Atlanta's leading Design-Build firms. In her current role, Dana is instrumental in shaping the marketing and sales strategy that not only enhances the Harrison brand but also drives qualified opportunities in a competitive real estate market. Her expertise in digital marketing is particularly noteworthy; she has successfully executed a comprehensive marketing plan that leverages robust digital strategies, including search engine optimization (SEO), search engine marketing (SEM), and engaging content creation.
Dana’s innovative approach to customer acquisition and retention has led to significant business growth, aligning perfectly with Harrison Homes' mission to deliver exceptional residential developments for both sale and rent. By linking the organization’s strategic vision to a multi-dimensional marketing strategy, she ensures that every campaign resonates with target audiences and establishes a strong influencer presence within the industry. Her skills in direct marketing, customer relationship management (CRM), and traffic generation are pivotal in analyzing market trends and optimizing marketing efforts to meet sales targets.
Under Dana's leadership, Harrison Homes has not only enhanced its market visibility but also fostered lasting relationships with clients and partners, demonstrating her commitment to excellence in the field. As the real estate landscape continues to evolve, Dana Keller remains at the forefront, driving innovative marketing solutions that position Harrison Homes as a premier choice for discerning homeowners and investors alike.
