As the Creative Director at Stanford University, Dana Granoski plays a pivotal role in shaping the brand identity of the Stanford Doerr School of Sustainability, a groundbreaking initiative that marks the university's first new school in over 75 years. In this capacity, Dana is not...
As the Creative Director at Stanford University, Dana Granoski plays a pivotal role in shaping the brand identity of the Stanford Doerr School of Sustainability, a groundbreaking initiative that marks the university's first new school in over 75 years. In this capacity, Dana is not only responsible for the development of the inaugural brand identity but also for ensuring that this identity resonates across all facets of the organization. This involves strategic alignment and integration of the school’s brand, ensuring that it reflects the innovative spirit and commitment to sustainability that Stanford embodies.
Dana's expertise in brand development and marketing communications is instrumental in launching and managing this ambitious project. By leveraging a diverse skill set that includes digital strategy, user experience, and social media marketing, Dana crafts compelling narratives that elevate the school’s visibility and engagement within the global community. The marketing communications programs Dana leads are designed to foster collaboration among various stakeholders, enhancing the school's outreach and impact.
With a proven track record in both agency and client-side roles, Dana has successfully driven high brand awareness and market growth for an eclectic mix of global brands. This experience informs Dana's approach to the Doerr School, where the focus is not only on establishing a strong brand presence but also on creating a sustainable framework for future growth. As a dedicated and trusted contributor, Dana consistently delivers results that align with the university's mission, making a lasting impact on the field of sustainability education and research.