Dan Patch is a seasoned digital marketing strategist and the visionary founder and CEO of Charm City Digital, a company dedicated to delivering innovative digital solutions tailored specifically for the automotive industry and beyond. With over a decade of experience in automotive digital marketing, Dan...
Dan Patch is a seasoned digital marketing strategist and the visionary founder and CEO of Charm City Digital, a company dedicated to delivering innovative digital solutions tailored specifically for the automotive industry and beyond. With over a decade of experience in automotive digital marketing, Dan has honed his expertise in optimizing web experiences that not only meet but exceed client expectations. His current role involves guiding the optimization roadmap for client websites, where he focuses on integrating new features and functionalities that drive engagement and conversion.
At Charm City Digital, Dan leads key projects that enhance customer experience (CX) through strategic partnerships with third-party vendors, ensuring that every digital touchpoint aligns with enterprise-wide goals and brand priorities. His commitment to a continuous test, learn, and improve mindset allows his team to adapt quickly to industry trends and client needs, fostering an environment of innovation and growth.
Dan's proficiency in tools such as Google Analytics and JIRA, combined with his skills in user experience testing and project management, empowers him to deliver data-driven insights that inform strategic decisions. His background in back-end web development further enriches his ability to oversee complex projects from conception to execution. As a leader, Dan is passionate about team building and cultivating a collaborative atmosphere that inspires creativity and excellence among his colleagues. Under his guidance, Charm City Digital continues to set benchmarks in the digital marketing landscape, driving impactful results for both emerging and established brands in the automotive sector.
