As the Director of Marketing and Technology at Energy Conference Network, Dan O’Connell leverages over 13 years of extensive experience in communications, sales, and marketing to drive impactful strategies that enhance event visibility and engagement. His role encompasses the comprehensive development and execution of marketing...
As the Director of Marketing and Technology at Energy Conference Network, Dan O’Connell leverages over 13 years of extensive experience in communications, sales, and marketing to drive impactful strategies that enhance event visibility and engagement. His role encompasses the comprehensive development and execution of marketing plans for both US and global events, ensuring that each initiative resonates with target audiences and generates significant inbound inquiries and registrations. By utilizing a multi-channel approach that includes email campaigns, print advertising, online promotions, public relations, and social media outreach, Dan effectively amplifies the reach of each event.
Dan’s expertise in integrated marketing and media planning allows him to craft compelling narratives that engage stakeholders at every level. He collaborates closely with designers and external suppliers, ensuring that all marketing materials align with the brand’s vision and objectives. His project management skills are instrumental in coordinating internal teams, streamlining processes, and delivering high-quality outcomes that meet tight deadlines.
A natural relationship builder, Dan excels in fostering connections with a diverse array of professionals, from executives to media representatives. His charisma and strong work ethic shine through in his public speaking engagements, where he shares insights on the latest trends in event marketing and technology. With a keen understanding of social media marketing and event planning, Dan is at the forefront of innovative strategies that not only enhance audience engagement but also position Energy Conference Network as a leader in the industry. Through his leadership, the organization continues to thrive, setting new benchmarks for success in the energy sector.