Craig Wilson serves as the Senior Director of Strategic Planning at Marken, where he leverages his extensive expertise in market research and business strategy to drive transformative initiatives within the organization. With a strong focus on enhancing operational performance, Craig acts as a consultant and...
Craig Wilson serves as the Senior Director of Strategic Planning at Marken, where he leverages his extensive expertise in market research and business strategy to drive transformative initiatives within the organization. With a strong focus on enhancing operational performance, Craig acts as a consultant and advisor to executive leadership, guiding them through the complexities of strategic decision-making. His role encompasses a wide array of responsibilities, including conducting thorough research and analysis, performing due diligence, and developing robust business cases for new investments that align with Marken’s growth objectives.
Craig is particularly adept at identifying and evaluating new strategic opportunities that expand Marken’s service offerings and capabilities. His ability to synthesize quantitative and qualitative data allows him to provide actionable insights that inform project ideation and implementation. By leading multi-disciplinary, cross-cultural teams, he fosters collaboration and innovation, ensuring that diverse stakeholder perspectives are integrated into the strategic planning process.
In addition to his analytical prowess, Craig is recognized for his creative problem-solving skills, which enable him to devise cost-effective solutions that resonate with customer insights. His proficiency in data visualization and product management further enhances his ability to communicate complex strategies clearly and effectively. As Marken continues to navigate the evolving landscape of the logistics and supply chain industry, Craig’s strategic vision and leadership will be instrumental in driving the company’s performance and achieving its long-term goals.
