Craig Foster serves as the Digital Marketing Sales Manager and Coach at CFE Fitness, home of CrossFit Exclamation, where he leverages his extensive expertise in digital marketing and sales enablement to drive substantial growth and enhance the gym's online presence. In his current role, Craig...
Craig Foster serves as the Digital Marketing Sales Manager and Coach at CFE Fitness, home of CrossFit Exclamation, where he leverages his extensive expertise in digital marketing and sales enablement to drive substantial growth and enhance the gym's online presence. In his current role, Craig is responsible for the creation and execution of comprehensive digital marketing programs that span various platforms, including Paid Search, SEO, YouTube, Facebook, LinkedIn, Twitter, and Instagram. His strategic approach to online marketing not only amplifies brand visibility but also fosters customer engagement, ensuring that the gym resonates with its target audience.
One of Craig's key projects includes the development and launch of a corporate pricing program designed to facilitate large group sales, which has significantly broadened the gym's market reach. This initiative showcases his ability to blend business-to-business (B2B) strategies with user experience (UX) principles, creating a seamless and appealing offering for corporate clients. Additionally, Craig manages all aspects of special events held at the gym, from planning and budgeting to marketing and sales, demonstrating his multifaceted skill set in event management and digital media.
With a strong foundation in media buying and online marketing, Craig excels in crafting campaigns that not only attract new members but also enhance customer loyalty. His commitment to delivering exceptional customer service and engagement has positioned CFE Fitness as a leader in the competitive fitness industry. As he continues to innovate and adapt to the ever-evolving digital landscape, Craig remains dedicated to driving results and fostering a vibrant community at CrossFit Exclamation.
