Courtney Sutter is a Senior User Experience Researcher at Starbucks, where she leverages her extensive design background to enhance user interactions across digital platforms. With a keen focus on accessibility and e-commerce, Courtney plays a pivotal role in shaping the Starbucks app experience for diverse...
Courtney Sutter is a Senior User Experience Researcher at Starbucks, where she leverages her extensive design background to enhance user interactions across digital platforms. With a keen focus on accessibility and e-commerce, Courtney plays a pivotal role in shaping the Starbucks app experience for diverse user groups, including dual-users who engage with the platform in unique ways. Her expertise spans a wide array of research methodologies, allowing her to employ both qualitative and quantitative techniques—such as usability testing, ethnographies, and contextual inquiries—to gather deep insights into user behavior and preferences.
In her current role, Courtney collaborates closely with cross-functional teams, including designers, product managers, engineers, and business stakeholders, to identify and explore pertinent research topics that drive innovation. She strategically plans research roadmaps that address both the maintenance of existing features and the exploration of new, ambiguous functionalities within the app. By iterating on evergreen metrics, she effectively captures growth trends not only within the Starbucks app but also in relation to competitor offerings, ensuring that the user experience remains competitive and relevant.
Courtney's passion for user-centered design is evident in her commitment to understanding the needs and motivations of Starbucks customers. She owns the full research process, from scoping the right questions to synthesizing findings into actionable insights that inform design decisions. Her skills in public speaking and written communication enable her to present research outcomes compellingly, fostering a culture of user advocacy within the organization. Through her work, Courtney continues to elevate the Starbucks brand by creating meaningful and accessible experiences that resonate with users.