Cory Hinton serves as the Product Marketing Manager at SentiLink, where he plays a pivotal role in bridging the gap between complex technical solutions and customer needs. With a strong foundation in technical consulting, Cory excels in translating intricate product features into clear, compelling messaging...
Cory Hinton serves as the Product Marketing Manager at SentiLink, where he plays a pivotal role in bridging the gap between complex technical solutions and customer needs. With a strong foundation in technical consulting, Cory excels in translating intricate product features into clear, compelling messaging that resonates with both internal teams and external partners. His expertise lies in understanding the nuances of synthetic fraud, identity theft, and emerging first-party fraud, enabling him to effectively communicate the value of SentiLink's innovative solutions.
In his current role, Cory is responsible for crafting strategic marketing initiatives that highlight the capabilities of SentiLink's best-in-class products. He collaborates closely with front-facing advisors to ensure that the messaging aligns with market demands and customer expectations. By leveraging his skills in market research and data analysis, he identifies key trends and insights that inform product positioning and outreach strategies. His commitment to critical thinking and problem-solving allows him to navigate complex customer challenges, ultimately guiding partners toward effective solutions that enhance their fraud prevention efforts.
Cory's proficiency in technical writing and public speaking further amplifies his impact, as he articulates the benefits of SentiLink’s offerings at industry events and through various marketing channels. His leadership in technical training ensures that both internal teams and clients are equipped with the knowledge they need to maximize the effectiveness of SentiLink's technology. As a dedicated advocate for customer success, Cory Hinton is instrumental in empowering partners to stay ahead of evolving fraud threats, solidifying SentiLink's position as a leader in the industry.