Cody Wainscott serves as the Sports Information Director and Student-Athlete Support at the University of Indianapolis, where he leverages his seven years of experience in college athletics to enhance the visibility and engagement of the university's sports programs. In his current role, Cody is the...
Cody Wainscott serves as the Sports Information Director and Student-Athlete Support at the University of Indianapolis, where he leverages his seven years of experience in college athletics to enhance the visibility and engagement of the university's sports programs. In his current role, Cody is the primary media contact for men's basketball, volleyball, and men’s lacrosse, where he expertly manages communications with various media outlets to ensure accurate and timely coverage of the teams. His proficiency in deadline management and AP style ensures that all press releases and promotional materials are polished and professional, reflecting the high standards of the University of Indianapolis.
Cody is also instrumental in driving the university's social media marketing strategies, utilizing platforms like Facebook and Instagram to engage fans and promote athletic events. His expertise in social media optimization (SMO) allows him to craft compelling content that resonates with the target audience, significantly boosting online engagement and attendance at games. Additionally, he employs the Adobe Creative Suite to design eye-catching graphics and promotional materials that enhance the overall branding of the athletic programs.
Beyond his media responsibilities, Cody is dedicated to student-athlete support, focusing on their holistic development both on and off the field. He collaborates with coaches and academic advisors to ensure that student-athletes receive the resources they need to succeed academically while excelling in their sports. With a strong foundation in sports marketing and risk assessment, Cody is committed to fostering a positive and supportive environment for all student-athletes at the University of Indianapolis, making him a vital asset to the institution's athletic department.
