Clarence Gan is a seasoned educator at DYSS, where he leverages his extensive background in advertising, media, marketing, and broadcasting to inspire and equip the next generation of professionals. With a career that began in traditional advertising as a suit, Clarence transitioned to media ownership,...
Clarence Gan is a seasoned educator at DYSS, where he leverages his extensive background in advertising, media, marketing, and broadcasting to inspire and equip the next generation of professionals. With a career that began in traditional advertising as a suit, Clarence transitioned to media ownership, gaining invaluable insights into the intricacies of the industry. His expertise spans across various platforms, including print, broadcast, interactive, and out-of-home (OOH) advertising, making him a versatile figure in the marketing landscape.
At DYSS, Clarence focuses on the youth market, recognizing the unique challenges and opportunities that come with engaging this demographic. He is currently spearheading key projects that integrate digital strategy with interactive advertising, ensuring that students grasp the importance of modern media planning and account management. His experience with blue-chip clients in sectors such as consumer electronics, jewellery, FMCG, furniture and furnishing, automotive, and telecommunications enriches his teaching, providing students with real-world insights and case studies.
Clarence’s skills in advertising sales and account servicing are pivotal in his role, as he mentors students on the nuances of client relationships and campaign execution. His passion for education is evident in his commitment to fostering a collaborative learning environment where creativity and strategic thinking thrive. By bridging the gap between theory and practice, Clarence Gan not only cultivates future leaders in the advertising industry but also remains an influential figure in the ever-evolving media landscape.
