Clare Moreton serves as the Head of Marketing at e.surv Chartered Surveyors, the UK’s largest provider of residential property decisioning, risk, and valuation services. With a robust background in digital marketing, Clare is instrumental in shaping the company’s strategic direction and enhancing its brand equity...
Clare Moreton serves as the Head of Marketing at e.surv Chartered Surveyors, the UK’s largest provider of residential property decisioning, risk, and valuation services. With a robust background in digital marketing, Clare is instrumental in shaping the company’s strategic direction and enhancing its brand equity within the competitive landscape of the property services sector. Her expertise spans across various domains, including B2C and SaaS B2B marketing, as well as navigating the complexities of regulated financial services.
In her current role, Clare leads key projects aimed at driving performance transformation through innovative marketing strategies. She leverages her skills in PPC, brand development, and account management to optimize customer engagement and retention, ensuring that e.surv remains at the forefront of the industry. Clare's strategic vision is complemented by her proficiency in database design and P&L management, enabling her to craft data-driven campaigns that resonate with both lending institutions and home buyers.
Her leadership extends beyond traditional marketing; Clare is adept at managing agency relationships and fostering cross-functional collaboration to achieve organizational goals. By focusing on performance metrics and customer insights, she has successfully implemented initiatives that not only enhance brand visibility but also contribute to the overall growth of e.surv as a subsidiary of LSL Property Services plc. Clare's commitment to excellence and her results-driven approach make her a pivotal figure in the evolution of marketing strategies within the property services industry.