Christy McPhee is a dynamic Senior Manager of Design at GEICO, where she leverages over 15 years of extensive experience to drive innovation and enhance customer experiences within the Commercial Sales digital channel. With a profound passion for strategic problem-solving, Christy excels at championing human-centered...
Christy McPhee is a dynamic Senior Manager of Design at GEICO, where she leverages over 15 years of extensive experience to drive innovation and enhance customer experiences within the Commercial Sales digital channel. With a profound passion for strategic problem-solving, Christy excels at championing human-centered design principles, ensuring that the needs and preferences of customers are at the forefront of every initiative. Her role involves fostering collaborative partnerships across technology, product, and business teams, enabling cross-functional collaboration that transforms business goals into impactful design solutions.
Currently, Christy leads and mentors a talented design team dedicated to optimizing the Commercial Sales platform. Under her guidance, the team is focused on creating a customer experience-driven environment that not only meets but exceeds user expectations. This initiative is critical as GEICO aims to achieve a significant milestone of generating $1 billion in revenue through enhanced digital sales strategies. Christy's expertise in digital strategy, marketing, and collaborative problem-solving allows her to navigate complex challenges and deliver innovative solutions that resonate with both customers and stakeholders.
Her leadership style emphasizes empowerment and growth, fostering a culture of continuous learning and creativity within her team. With a strong foundation in graphic design, art direction, and web content writing, Christy is adept at translating intricate concepts into visually compelling narratives that engage users. As a forward-thinking design leader, she remains committed to driving transformative change within GEICO, ensuring that the organization remains at the forefront of the insurance industry’s digital evolution.
