As the Partner Marketing Manager for Microsoft at Connection, Christy Burton is at the forefront of creating impactful marketing strategies that resonate with consumers and drive business growth. With a keen understanding of digital, social, and content marketing, Christy leverages her expertise to craft integrated...
As the Partner Marketing Manager for Microsoft at Connection, Christy Burton is at the forefront of creating impactful marketing strategies that resonate with consumers and drive business growth. With a keen understanding of digital, social, and content marketing, Christy leverages her expertise to craft integrated marketing plans that not only elevate brand awareness but also enhance customer engagement and sales readiness. Her role involves close collaboration with Microsoft to align marketing initiatives with revenue goals, ensuring that both Connection and Microsoft benefit from a cohesive approach to market outreach.
Christy is currently spearheading several key projects that focus on innovative marketing campaigns designed to showcase Microsoft’s suite of products and services. By utilizing her skills in social media management, brand development, and event planning, she creates compelling narratives that connect with target audiences. Her proficiency in tools like Photoshop and video editing allows her to produce visually striking content that captures attention and drives engagement across various platforms.
In an ever-evolving digital landscape, Christy understands that the best marketing doesn’t feel like marketing; it feels like a valuable experience. This philosophy guides her efforts in developing campaigns that resonate with consumers on a deeper level, addressing their needs and interests while fostering a positive perception of the brands she represents. With a strong foundation in public relations and management, Christy is dedicated to not only meeting but exceeding the expectations of her partners and clients, making her a vital asset to Connection and its mission to deliver exceptional marketing solutions.