As the Director of Marketing and Business Development at Champions for Life Foundation, Christopher Laurin leverages over 35 years of extensive experience in community fitness and recreation operations to elevate the organization’s mission and outreach. His role is pivotal in promoting the foundation's brand, programs,...
As the Director of Marketing and Business Development at Champions for Life Foundation, Christopher Laurin leverages over 35 years of extensive experience in community fitness and recreation operations to elevate the organization’s mission and outreach. His role is pivotal in promoting the foundation's brand, programs, and services, with a keen focus on identifying and attracting new partners who align with the foundation's vision. Christopher’s expertise in innovative program development and strategic planning allows him to craft compelling marketing strategies that resonate with diverse audiences, ensuring that the foundation’s initiatives are not only recognized but also embraced by the community.
Currently, Christopher is spearheading several key projects aimed at enhancing community engagement and participation in fitness and wellness programs. By utilizing his skills in sales management and operations management, he is developing strategic partnerships that bridge gaps across various market segments, thereby expanding the foundation's reach and impact. His commitment to process improvement and staff development fosters a high-performing team culture, empowering staff to deliver exceptional service and support to community stakeholders.
In addition to his marketing and business development responsibilities, Christopher is dedicated to building loyal relationships within the community, ensuring that the foundation remains a trusted resource for health and wellness. His background in personal training and coaching further enriches his approach, allowing him to connect with individuals on a personal level and inspire them to lead healthier lives. Through his visionary leadership, Christopher Laurin is not only advancing the Champions for Life Foundation's mission but also making a lasting impact on the communities it serves.