Christine Lundell serves as the Partner Manager at Pathlabs, where she plays a pivotal role in bridging the gap between agency clients and digital media solutions. With a robust background in digital marketing and sales, Christine leverages her expertise in cross-channel paid digital media and...
Christine Lundell serves as the Partner Manager at Pathlabs, where she plays a pivotal role in bridging the gap between agency clients and digital media solutions. With a robust background in digital marketing and sales, Christine leverages her expertise in cross-channel paid digital media and ad tech (SaaS) to drive impactful results for her clients. Her current focus is on enhancing client partnerships by tailoring digital media strategies that align with their unique business objectives, ensuring that each campaign not only meets but exceeds expectations.
At Pathlabs, Christine is instrumental in managing key projects that streamline campaign execution and optimize ROI. She leads cross-functional teams, fostering collaboration between creative, analytical, and technical experts to deliver comprehensive digital media solutions. Her keen understanding of emerging trends in the digital landscape allows her to implement innovative strategies that keep clients ahead of the curve. Whether it’s through advanced data analytics or targeted advertising techniques, Christine is dedicated to maximizing the effectiveness of each campaign.
Her commitment to customer service and communication ensures that clients feel supported throughout the campaign lifecycle. By utilizing tools like Excel for data analysis and project coordination software, she meticulously tracks performance metrics, making real-time adjustments to enhance outcomes. Christine’s ability to manage time effectively and prioritize tasks has proven essential in a fast-paced environment, allowing her to juggle multiple projects while maintaining a high standard of quality. As a results-driven professional, Christine Lundell continues to elevate Pathlabs’ reputation as a trusted partner for agencies seeking to amplify their digital media efforts.
