Christine Laird serves as the Director of Design and Product Development at Parkland Design, Inc., where her unique blend of programming expertise and design passion drives innovative product solutions. With a keen eye for aesthetics and a solid foundation in technology, Christine excels in creating...
Christine Laird serves as the Director of Design and Product Development at Parkland Design, Inc., where her unique blend of programming expertise and design passion drives innovative product solutions. With a keen eye for aesthetics and a solid foundation in technology, Christine excels in creating visually compelling designs that resonate with consumers. Her role involves not only conceptualizing new products but also overseeing their journey from initial sketches to market-ready items, ensuring that each design aligns with the brand's vision and meets customer needs.
At Parkland Design, Christine leads a dynamic team, fostering a collaborative environment that encourages creativity and innovation. Her leadership skills are instrumental in guiding cross-functional teams through the product development lifecycle, from ideation to execution. She is adept at leveraging tools from the Adobe Creative Suite to produce high-quality graphics and promotional materials, ensuring that every product launch is visually striking and strategically sound.
Christine's experience in retail and start-ups equips her with a deep understanding of market trends and consumer behavior, allowing her to negotiate effectively and make informed decisions that drive business growth. Her proficiency in Microsoft Excel and Office enhances her ability to analyze data and manage project timelines efficiently. As she continues to explore new design tools and methodologies, Christine remains committed to pushing the boundaries of product design, making her an invaluable asset to Parkland Design, Inc. and the broader design community.
