Christina Diener is a dynamic marketing leader at The Walt Disney Studios, where she serves as the Director of Marketing Partnerships, Sales, and Digital Marketing. In this pivotal role, Christina is responsible for developing, managing, and negotiating strategic global marketing partnerships across a diverse portfolio...
Christina Diener is a dynamic marketing leader at The Walt Disney Studios, where she serves as the Director of Marketing Partnerships, Sales, and Digital Marketing. In this pivotal role, Christina is responsible for developing, managing, and negotiating strategic global marketing partnerships across a diverse portfolio that includes Disney Live Action, Walt Disney Animation Studios, Pixar, Lucasfilm, 20th Century, and Disney+ film properties. Her expertise lies in crafting innovative digital marketing strategies that not only enhance brand visibility but also drive engagement across multiple platforms.
Christina’s current projects exemplify her commitment to integrated marketing and global promotional partnerships. She leads strategic planning for key promotional categories, identifying and collaborating with new and innovative brands that amplify Disney’s storytelling and resonate with audiences worldwide. Her keen attention to detail and strategic mindset enable her to oversee digital marketing activations that maximize the impact of promotional partnerships, ensuring that each campaign aligns with Disney's core values and objectives.
With a robust background in business development and product development, Christina leverages her skills in project management and web analytics to create compelling marketing initiatives that foster brand loyalty and drive revenue growth. Her passion for social responsibility is evident in her approach to marketing, as she seeks partnerships that not only elevate the Disney brand but also contribute positively to the community. As a seasoned professional in the entertainment industry, Christina Diener continues to push the boundaries of marketing excellence, making a significant impact at The Walt Disney Studios and beyond.