As the Director of Marketing & Creative at Medibadge, Chris Keck plays a pivotal role in shaping the organization’s brand identity and driving its marketing strategy. With a keen eye for detail and a passion for creativity, Chris is responsible for developing the annual marketing...
As the Director of Marketing & Creative at Medibadge, Chris Keck plays a pivotal role in shaping the organization’s brand identity and driving its marketing strategy. With a keen eye for detail and a passion for creativity, Chris is responsible for developing the annual marketing plan, ensuring it aligns with the organization’s goals while effectively reaching target audiences. His expertise in strategic market planning and market research programs enables him to identify emerging trends and consumer needs, allowing Medibadge to stay ahead in the competitive landscape of health technology.
Chris leads the creative process for a variety of marketing materials, including catalogs, postcards, and brochures, overseeing everything from layout and pagination to photography and copywriting. His strong background in direct mail campaigns and print production ensures that each piece not only captures attention but also communicates the brand’s message effectively. Additionally, Chris leverages his skills in Google AdWords and social media marketing to enhance Medibadge’s online presence, driving engagement and conversion through targeted B2B strategies.
His analytical mindset allows him to monitor campaign performance closely, utilizing data-driven insights to refine strategies and optimize the marketing budget. By fostering a collaborative environment, Chris inspires his team to innovate and push creative boundaries, ensuring that Medibadge remains at the forefront of the industry. With a genuine enthusiasm for his work, Chris embodies the spirit of continuous learning and improvement, always seeking new ways to connect with audiences and elevate the Medibadge brand.
