Chris Cassan serves as the Director of Sales and Marketing at CO-AX Technology Inc., where he is instrumental in driving profitable sales growth within the competitive landscape of electronics distribution and contract manufacturing. With a robust background in business development, Chris excels in executing high-growth...
Chris Cassan serves as the Director of Sales and Marketing at CO-AX Technology Inc., where he is instrumental in driving profitable sales growth within the competitive landscape of electronics distribution and contract manufacturing. With a robust background in business development, Chris excels in executing high-growth sales strategies tailored for sectors such as medical, industrial, measurement, and smart controls. His leadership style is characterized by a commitment to teamwork, integrity, and accountability, fostering an environment where sales and support teams thrive.
At CO-AX Technology, Chris has spearheaded several key projects that have significantly enhanced the company's market presence and operational efficiency. His innovative approach to value-based selling has not only improved customer engagement but also streamlined the sales process, aligning it with the ever-evolving demands of the electronics industry. By leveraging his expertise in semiconductors and supply chain management, he has successfully navigated complex contract negotiations and established strong key account management practices.
Chris’s situational leadership techniques enable him to adapt his management style to meet the diverse needs of his team, ensuring that each member is empowered to contribute to the company's objectives. His cross-functional team leadership skills have proven invaluable in creating collaborative partnerships that drive results. As a thought leader in the electronic contract design and manufacturing space, Chris continues to define strategic direction, create efficient processes, and position resources effectively, ultimately delivering exceptional value to both clients and stakeholders.
