Chris Casarona, as the Principal Advisor at Creative Counsel, Inc., has been at the forefront of strategic marketing since 1992, leveraging his extensive expertise to empower small and medium-sized privately held companies in achieving their growth objectives. His role is pivotal in guiding businesses through...
Chris Casarona, as the Principal Advisor at Creative Counsel, Inc., has been at the forefront of strategic marketing since 1992, leveraging his extensive expertise to empower small and medium-sized privately held companies in achieving their growth objectives. His role is pivotal in guiding businesses through the intricate process of developing a fully integrated brand—one that not only articulates a unique market promise but also aligns with operational behaviors to create a cohesive organizational identity.
Under Chris's leadership, Creative Counsel, Inc. has undertaken numerous key projects that exemplify the power of strategic marketing. He has successfully collaborated with clients across various industries, implementing tailored marketing strategies that encompass brand development, marketing communications, and email marketing. His approach emphasizes the importance of a strategic marketing framework that resonates with target audiences while fostering internal alignment and motivation among employees.
Chris’s commitment to sharing knowledge is evident in his open discussions about methodologies and processes, which not only enhance client understanding but also cultivate a collaborative environment for innovation. His skills in integrated marketing, strategic planning, and leadership have positioned him as a trusted advisor in the industry, enabling businesses to navigate the complexities of modern marketing landscapes. By focusing on creating integrated brands that serve as rallying cries for internal operations, Chris ensures that his clients are not just meeting their marketing goals but are also building sustainable growth trajectories that resonate with their core values and mission.
