As the CEO and Co-Founder of Lionize, Chris Buetti is at the forefront of transforming the influencer marketing landscape through innovative technology and data-driven strategies. With a robust background in data science and software engineering, Chris leverages his expertise to lead Lionize in developing an...
As the CEO and Co-Founder of Lionize, Chris Buetti is at the forefront of transforming the influencer marketing landscape through innovative technology and data-driven strategies. With a robust background in data science and software engineering, Chris leverages his expertise to lead Lionize in developing an AI-powered platform that revolutionizes how brands connect with influencers. Under his leadership, Lionize has successfully created a comprehensive B2B software solution that streamlines the influencer marketing process, enabling brands and agencies to partner with influencers at scale efficiently.
One of Chris's key projects at Lionize involves enhancing the platform's automation capabilities, which significantly boosts productivity and reduces the time spent on manual tasks. By integrating advanced statistical modeling and machine learning techniques, the platform not only simplifies influencer recruitment but also provides actionable insights through sophisticated campaign reporting. This end-to-end solution empowers brands to make informed, data-driven decisions, ensuring that their marketing efforts yield maximum ROI.
Chris's passion for AI and marketing is evident in his commitment to fostering a culture of innovation at Lionize. He actively collaborates with a talented team of engineers and marketers to refine the platform's features, ensuring it remains at the cutting edge of industry trends. With a strong foundation in programming languages such as R and MATLAB, along with expertise in time series analysis and probability, Chris is dedicated to pushing the boundaries of what's possible in influencer marketing, ultimately setting new standards for success in the ad-tech space.