As the EMEA Senior Sales Director at Activision Blizzard Media, Chris Bailes leverages over two decades of diverse industry experience to drive innovative sales strategies and foster robust partnerships within the gaming ecosystem. His journey began as a TV Buyer at Starcom Mediavest, where he...
As the EMEA Senior Sales Director at Activision Blizzard Media, Chris Bailes leverages over two decades of diverse industry experience to drive innovative sales strategies and foster robust partnerships within the gaming ecosystem. His journey began as a TV Buyer at Starcom Mediavest, where he honed his skills in media planning and trading management, managing a substantial multi-million-pound portfolio. This foundational experience laid the groundwork for his transition to the sales side, where he has excelled in leading high-performing teams and crafting go-to-market strategies that resonate with clients across the EMEA region.
In his current role, Chris is at the forefront of building strategic alliances that enhance brand visibility and engagement within the gaming community. His expertise in agency relationship management and sales coaching empowers his team to navigate the complexities of the digital landscape, ensuring they are equipped to meet the evolving needs of their partners. Chris is passionate about driving revenue growth through innovative online marketing initiatives and is known for his exceptional communication skills, which facilitate meaningful connections with stakeholders.
Key projects under his leadership include the development of tailored advertising solutions that leverage Activision Blizzard Media's extensive gaming portfolio, creating unique opportunities for brands to engage with a highly targeted audience. Chris's commitment to fostering a collaborative environment encourages creativity and strategic thinking, positioning the EMEA sales team as a leader in the competitive gaming market. With a focus on growth strategies and public speaking, he continues to inspire and mentor the next generation of sales professionals, ensuring that Activision Blizzard Media remains at the cutting edge of the industry.