Cheryl Wilson serves as the Director of Sales and Marketing at Aqua Surface Restoration, Inc., where she leverages her extensive expertise in commercial and residential power washing services to drive growth and enhance brand visibility. With a keen focus on pressure washing and steam cleaning,...
Cheryl Wilson serves as the Director of Sales and Marketing at Aqua Surface Restoration, Inc., where she leverages her extensive expertise in commercial and residential power washing services to drive growth and enhance brand visibility. With a keen focus on pressure washing and steam cleaning, Cheryl has successfully led key projects that have positioned Aqua Surface Restoration as a leader in the industry. Her strategic approach to market planning and shopper marketing has not only increased customer engagement but also expanded the company's reach in both the beverage and consumer products sectors.
Cheryl's background in cross-functional team leadership enables her to collaborate effectively with various departments, ensuring that marketing initiatives align seamlessly with operational capabilities. Her proficiency in analyzing income statements and utilizing data from IRI and Nielsen allows her to make informed decisions that optimize pricing strategies and enhance key account management. By implementing targeted marketing campaigns, Cheryl has significantly improved customer acquisition and retention rates, contributing to the overall profitability of Aqua Surface Restoration.
In her role, Cheryl is also dedicated to fostering a culture of innovation and excellence within her team. She encourages creative problem-solving and the exploration of new technologies that can enhance service delivery and customer satisfaction. As the power washing industry continues to evolve, Cheryl remains committed to staying ahead of market trends, ensuring that Aqua Surface Restoration not only meets but exceeds the expectations of its clients. Her passion for the industry and her unwavering dedication to excellence make her an invaluable asset to the company and a respected leader in the field.