Chas Pettrone, as President and Creative Director of Electric Easel, Inc., leverages over two decades of marketing expertise to drive innovative strategies that elevate brand visibility and engagement in the digital landscape. Since founding Electric Easel in 2003, Chas has been at the forefront of...
Chas Pettrone, as President and Creative Director of Electric Easel, Inc., leverages over two decades of marketing expertise to drive innovative strategies that elevate brand visibility and engagement in the digital landscape. Since founding Electric Easel in 2003, Chas has been at the forefront of the internet marketing revolution, focusing on user experience (UX) design and conversion optimization to create compelling customer journeys. His extensive background in the advertising industry, honed at renowned Chicago agencies like Alexander Marketing Services and Adventive Marketing, provides a solid foundation for his current endeavors.
At Electric Easel, Chas spearheads key projects that encompass a wide array of specialties, including search engine marketing (SEM), social media strategy, and mobile application development. His commitment to SEO best practices and analytics ensures that clients not only reach their target audiences but also convert leads into loyal customers. Chas is particularly adept at crafting comprehensive marketing strategies that integrate funnel strategy and lead generation techniques, resulting in measurable growth for businesses across various sectors.
Under Chas's leadership, Electric Easel has established strategic partnerships that enhance service offerings and broaden market reach. His focus on branding and positioning, combined with a deep understanding of market research and analysis, allows him to tailor solutions that resonate with clients' unique needs. As a thought leader in the marketing space, Chas continues to push the boundaries of creativity and technology, ensuring that Electric Easel remains a trusted partner for businesses looking to thrive in an ever-evolving digital marketplace.
