As President and Co-Founder of Swift Manufacturing & Engineering, Inc., Charlie Heidenreich leverages over 30 years of experience in industrial design, engineering, and tool making to drive innovation and excellence in the manufacturing sector. His journey began as a Tool Maker's apprentice in Milwaukee, WI,...
As President and Co-Founder of Swift Manufacturing & Engineering, Inc., Charlie Heidenreich leverages over 30 years of experience in industrial design, engineering, and tool making to drive innovation and excellence in the manufacturing sector. His journey began as a Tool Maker's apprentice in Milwaukee, WI, where he developed a deep understanding of precision machining and the intricacies of product development. Under his leadership, Swift Manufacturing has established itself as a premier contract engineering and manufacturing firm in Madison, WI, specializing in new product development and product streamlining for manufacturability.
Charlie is passionate about reshoring and promoting apprenticeships, recognizing the critical need for skilled labor in today’s manufacturing landscape. His advocacy for alternative career pathways has not only enriched the local workforce but has also positioned Swift Manufacturing as a leader in fostering talent and innovation. Key projects under his guidance include the development of custom fixturing solutions and in-process improvements tailored for research and science applications, which have significantly enhanced operational efficiencies for clients in the medical device sector.
With expertise in project management, technology transfer, and commercialization, Charlie is adept at navigating the complexities of bringing innovative products to market. His proficiency in mechatronics and project planning ensures that Swift Manufacturing remains at the forefront of industry advancements, delivering high-quality machine shop services and light assembly solutions. As he continues to champion the importance of skilled trades, Charlie's vision for Swift Manufacturing is not only to meet the demands of today’s market but to shape the future of manufacturing through sustainable practices and a commitment to excellence.