Cathy Vandewater is a dynamic force in the online reselling industry, serving as the Co-Founder and Marketing Manager of ClosetWitch, a pioneering software solution designed specifically for online resellers. With over a decade of experience in content marketing and a proven track record of writing...
Cathy Vandewater is a dynamic force in the online reselling industry, serving as the Co-Founder and Marketing Manager of ClosetWitch, a pioneering software solution designed specifically for online resellers. With over a decade of experience in content marketing and a proven track record of writing for esteemed platforms such as Bustle, Gothamist, and CNBC, Cathy brings a wealth of knowledge and expertise to her role. At ClosetWitch, she specializes in developing innovative reselling solutions that streamline the selling process, allowing users to maximize their time and earnings on platforms like Poshmark.
Under Cathy's leadership, ClosetWitch has launched a groundbreaking Chrome extension that automates essential actions for Poshmark sellers, including closet sharing, relisting, pricing adjustments, and offer management. This tool not only enhances user efficiency but also empowers resellers with unprecedented visibility and precision when executing bulk actions. Cathy's strategic approach to marketing has been instrumental in driving user engagement and satisfaction, as she leverages her skills in email marketing, social media, and online content creation to connect with the reselling community.
Key projects that Cathy has spearheaded include the development of educational resources and newsletters aimed at helping resellers navigate the complexities of online selling. Her commitment to fact-checking and delivering high-quality content ensures that users are well-informed and equipped to make the most of their reselling endeavors. As ClosetWitch continues to grow, Cathy's vision and expertise remain at the forefront, driving innovation and success in the ever-evolving landscape of online retail.
