Cathy Conk is a dynamic and versatile global product executive currently serving as the Director of Product Management for Content Promotion & Distribution at Netflix. In this pivotal role, Cathy leads a talented team dedicated to developing innovative technology solutions that empower the product creative,...
Cathy Conk is a dynamic and versatile global product executive currently serving as the Director of Product Management for Content Promotion & Distribution at Netflix. In this pivotal role, Cathy leads a talented team dedicated to developing innovative technology solutions that empower the product creative, marketing, and public relations teams to craft compelling promotional assets at scale. This work is essential for amplifying Netflix's diverse content offerings across global markets, ensuring that audiences everywhere are engaged and excited about new releases.
With a strong foundation in global product strategy and a customer-centered approach, Cathy excels in cross-functional team management, fostering collaboration among diverse stakeholders to drive growth and retention. Her expertise in A/B testing and analysis allows her to make data-driven decisions that enhance the effectiveness of promotional campaigns, ultimately contributing to Netflix's mission of delivering unparalleled entertainment experiences.
Prior to her current role, Cathy led the Title and Launch Management product team, where she honed her skills in orchestrating successful content launches and managing the complexities of title management. Her ability to hire and coach high-performing teams has been instrumental in cultivating a culture of excellence and innovation within her organization. As a thought leader in product management, Cathy continues to push the boundaries of what's possible in digital marketing and content distribution, positioning Netflix at the forefront of the entertainment industry.
