Cathy Berglund is currently leveraging her extensive expertise in Stakeholder Relationship Management (SRM) software as a Contractor with Les Femmes Michif Otipemisiwak (LFMO) / Women of the Métis Nation. In this role, she is spearheading a short-term project focused on empowering Métis women entrepreneurs across...
Cathy Berglund is currently leveraging her extensive expertise in Stakeholder Relationship Management (SRM) software as a Contractor with Les Femmes Michif Otipemisiwak (LFMO) / Women of the Métis Nation. In this role, she is spearheading a short-term project focused on empowering Métis women entrepreneurs across the Homeland. This initiative not only aims to engage and support business owners but also to foster a vibrant community of Métis women in the entrepreneurial landscape. By tapping into her background in sales and marketing, Cathy is strategically positioning the project to enhance visibility and access to resources for Métis women, ensuring their voices and businesses are recognized in the broader economic framework.
Cathy's previous experience in selling SRM software to governments and resource-based industries has equipped her with a unique perspective on the intersection of technology, sustainability, and Indigenous relations. Her work in sectors such as Oil and Gas, Renewable Energy, and Mining has underscored the importance of integrating Environmental, Social, and Governance (ESG) principles into business practices. This knowledge is invaluable as she navigates the complexities of supporting Métis women entrepreneurs, ensuring that their businesses not only thrive but also align with sustainable practices that respect Indigenous rights and values.
With a robust skill set that includes entrepreneurship, strategic marketing, and web analytics, Cathy is adept at crafting tailored strategies that resonate with her audience. Her coaching and advisory capabilities further enhance her ability to guide Métis women in developing their businesses, fostering a culture of collaboration and empowerment. Through her work with LFMO, Cathy is committed to creating meaningful change and advancing the economic interests of Métis women, ensuring they have the tools and support needed to succeed in today’s competitive landscape.
