Catherine Frey serves as the Executive Director of the Alabama Oncology Foundation, where she leverages her extensive expertise in fundraising, development, and community engagement to drive impactful initiatives that support cancer patients and their families. With a strong background in strategic communications and marketing, Catherine...
Catherine Frey serves as the Executive Director of the Alabama Oncology Foundation, where she leverages her extensive expertise in fundraising, development, and community engagement to drive impactful initiatives that support cancer patients and their families. With a strong background in strategic communications and marketing, Catherine is adept at crafting compelling narratives that resonate with donors and stakeholders alike. Her role encompasses overseeing all aspects of foundation operations, including strategic planning and program development, ensuring that the foundation not only meets its financial goals but also fulfills its mission to enhance the quality of life for those affected by cancer.
Catherine is currently spearheading several key projects aimed at expanding the foundation's outreach and support services. Among these initiatives is a comprehensive grant writing program designed to secure funding for innovative patient support services and educational resources. Her proficiency in marketing communications and media relations has played a crucial role in elevating the foundation's visibility, allowing for stronger community engagement and increased participation in fundraising events.
In addition to her operational responsibilities, Catherine is passionate about cultivating relationships with local businesses, healthcare providers, and community leaders, fostering a collaborative approach to cancer care. Her leadership skills and knack for event planning have resulted in successful fundraising galas and awareness campaigns that not only raise critical funds but also educate the public about cancer prevention and treatment options. Through her dedication and strategic vision, Catherine Frey is making a significant impact on the lives of those in the Alabama community affected by cancer.
