Caryn Wick serves as the Marketing Director at Keller and Heckman LLP, where she leverages over a decade of expertise in events, graphic design, and marketing within the global legal industry. In her pivotal role, Caryn provides daily support to a diverse team of more...
Caryn Wick serves as the Marketing Director at Keller and Heckman LLP, where she leverages over a decade of expertise in events, graphic design, and marketing within the global legal industry. In her pivotal role, Caryn provides daily support to a diverse team of more than 70 attorneys across four international offices, ensuring that their marketing and business development needs are met with precision and creativity. Her responsibilities include the development, organization, and implementation of over 25 seminars and webinars annually, which facilitate direct engagement between Keller and Heckman attorneys and more than 1,300 professionals in various sectors.
Caryn's strategic approach to legal marketing encompasses a wide array of initiatives, from crafting compelling newsletters and advertising campaigns to meticulously planning continuing legal education (CLE) events that not only enhance the firm’s visibility but also foster meaningful connections within the legal community. Her expertise in event management and planning allows her to create impactful experiences that resonate with attendees, while her skills in graphic design ensure that all marketing materials are visually compelling and aligned with the firm’s brand identity.
In addition to her event-focused projects, Caryn is instrumental in identifying and strategizing business development opportunities for over 25 practice areas, helping to drive growth and expand the firm’s reach in a competitive marketplace. With a keen eye for detail and a commitment to excellence, Caryn Wick continues to be a driving force behind Keller and Heckman LLP's marketing initiatives, enhancing the firm’s reputation and fostering professional relationships that are vital to its success.
