Caryn Stichler serves as the Vice President of Marketing and a founding partner at Tevra Brands, where she leverages her extensive expertise in developing innovative products and brands tailored for the pet care industry. With a comprehensive background in maximizing market share growth and profitability,...
Caryn Stichler serves as the Vice President of Marketing and a founding partner at Tevra Brands, where she leverages her extensive expertise in developing innovative products and brands tailored for the pet care industry. With a comprehensive background in maximizing market share growth and profitability, Caryn has successfully navigated the complexities of channel-specific branding across diverse retail environments, including pet specialty, grocery, mass, drug, and dollar store retailers. Her passion for creating impactful brand strategies resonates deeply with pet parents, ensuring that Tevra Brands' offerings align with consumer needs and shopping behaviors.
At Tevra Brands, Caryn is at the forefront of key projects that drive brand and product awareness, employing strategic selling and marketing tools that empower customers to thrive in a competitive marketplace. Her results-driven approach is complemented by her strong business acumen and adeptness in category management, enabling her to analyze syndicated data effectively and derive actionable insights that inform product development and marketing strategies. Caryn's leadership skills foster a collaborative environment, encouraging cross-departmental teamwork that enhances product innovation and customer engagement.
With a keen eye for competitive analysis and pricing strategy, Caryn ensures that Tevra Brands remains agile and responsive to market trends. Her expertise in social media marketing and marketing communications further strengthens the brand's presence, connecting with pet owners in meaningful ways. As a dedicated advocate for both the brand and its customers, Caryn Stichler continues to shape the future of pet care marketing, driving growth and establishing Tevra Brands as a leader in the industry.