Carrie Roberts is a mission-driven leader and the visionary Founder of Sift Food Labels, where she is dedicated to transforming the way consumers access and understand food information. With a robust background in consumer tech marketing spanning over 15 years, Carrie has honed her skills...
Carrie Roberts is a mission-driven leader and the visionary Founder of Sift Food Labels, where she is dedicated to transforming the way consumers access and understand food information. With a robust background in consumer tech marketing spanning over 15 years, Carrie has honed her skills in digital strategy, brand development, and user experience, which she now leverages to disrupt the health and wellness sectors. At Sift Food Labels, she champions the belief that everyone, regardless of geography or income level, deserves transparent access to honest information about the food they consume.
Under Carrie's leadership, Sift Food Labels has launched several key projects aimed at educating consumers about food labeling and promoting healthier choices. By utilizing innovative interactive advertising and mobile marketing strategies, she has successfully created engaging platforms that empower users to make informed decisions about their diets. Carrie's expertise in content strategy and creative direction ensures that Sift's messaging resonates with diverse audiences, fostering a community of health-conscious individuals eager to learn more about the nutritional value of their food.
Carrie's passion for health and wellness is not just a professional pursuit; it is a personal mission to change lives through education and accessibility. By bridging the gap between consumers and the often-confusing world of food labels, she is paving the way for a healthier future. As Sift Food Labels continues to grow, Carrie remains committed to her vision of a world where everyone has the tools and knowledge necessary to lead a healthier lifestyle.
