Carrie Johler serves as the Director of Member Marketing at Concordia Plans, where she leverages her extensive background in marketing strategy to enhance the physical, mental, and financial wellness of members. With a robust career that spans top-tier consumer packaged goods (CPG) companies like Energizer,...
Carrie Johler serves as the Director of Member Marketing at Concordia Plans, where she leverages her extensive background in marketing strategy to enhance the physical, mental, and financial wellness of members. With a robust career that spans top-tier consumer packaged goods (CPG) companies like Energizer, Anheuser-Busch, and AT&T, as well as impactful non-profit organizations, Carrie brings a wealth of experience in brand marketing, public relations, and digital strategy to her current role.
At Concordia Plans, Carrie is at the forefront of launching and driving engagement for innovative point solution programs that address critical health needs, including mental health support, healthcare navigation, diabetes management, weight loss initiatives, physical therapy, telehealth services, and Medicare education. Her ability to guide in-house creative and sales teams ensures that marketing efforts are not only aligned with organizational goals but also resonate deeply with members, fostering a customer-focused service approach that prioritizes engagement and satisfaction.
Carrie's expertise in utilizing a full Martech stack enables her to craft integrated marketing programs that effectively communicate brand equity and drive measurable outcomes. Her skills in creative problem-solving and cross-functional team leadership empower her to prioritize workloads efficiently while maintaining attention to detail. As a champion of brand development, Carrie is dedicated to enhancing member experiences and outcomes, making her a pivotal force in advancing the mission of Concordia Plans. Through her strategic vision and commitment to wellness, she continues to make a significant impact in the lives of those she serves.
