Carlos Montero is a seasoned professional with over 15 years of experience in the consumer goods sector, currently serving as the Global Director of Sales Analytics at Mondelez International. In this pivotal role, Carlos leads the Global Sales Analytics and Digital Agenda, focusing on the...
Carlos Montero is a seasoned professional with over 15 years of experience in the consumer goods sector, currently serving as the Global Director of Sales Analytics at Mondelez International. In this pivotal role, Carlos leads the Global Sales Analytics and Digital Agenda, focusing on the development and implementation of advanced reporting tools and data-driven solutions that empower smarter decision-making throughout the end-to-end sales process. His expertise spans various critical areas, including field sales, trade marketing, and retail segmentation, enabling him to effectively align analytics strategies with the commercial priorities of local business units.
Carlos's disciplined approach and unwavering commitment to excellence have been instrumental in driving significant improvements in sales operations and in-store execution. He possesses a robust understanding of the complexities of both modern and traditional trade, allowing him to craft tailored strategies that enhance market penetration and optimize route-to-market initiatives. His leadership style is characterized by a strong personality and a collaborative spirit, fostering an environment where innovation and strategic planning thrive.
Key projects under Carlos's guidance include the integration of advanced forecasting techniques and the enhancement of sales management processes, which have collectively contributed to increased operational efficiency and revenue growth. His ability to navigate the intersection of analytics and commercial strategy positions him as a vital asset to Mondelez International, as he continues to leverage his skills in strategic planning, team leadership, and business planning to drive the company's success in an increasingly competitive marketplace.
