As the Senior Director of Annual Giving at Appalachian State University, Carey Fissel plays a pivotal role in shaping the university's fundraising landscape. With a robust background in development within both higher education and nonprofit sectors, Carey is adept at crafting and executing comprehensive annual...
As the Senior Director of Annual Giving at Appalachian State University, Carey Fissel plays a pivotal role in shaping the university's fundraising landscape. With a robust background in development within both higher education and nonprofit sectors, Carey is adept at crafting and executing comprehensive annual giving strategies that not only enhance the university's annual fund but also foster long-term relationships with alumni and donors. Under her leadership, the annual giving program has seen significant growth, driven by innovative approaches to volunteer management and event planning that engage the university community and encourage participation.
Carey’s expertise in public relations and marketing communications allows her to effectively communicate the university's mission and impact, ensuring that potential donors understand the importance of their contributions. Her skills in public speaking and writing enable her to articulate compelling narratives that resonate with diverse audiences, inspiring them to invest in the future of Appalachian State. Additionally, her proficiency in social networking and recruiting has proven invaluable in building a strong network of volunteers and advocates who are passionate about supporting the university's goals.
Key projects under Carey's direction include the implementation of targeted fundraising campaigns that leverage data-driven insights to maximize donor engagement and retention. By fostering a culture of philanthropy within the university, Carey not only enhances the financial sustainability of Appalachian State but also cultivates a vibrant community of supporters who are committed to the institution's success. Her dedication to team building ensures that her department operates cohesively, driving forward the mission of the university while providing exceptional service to donors and stakeholders alike.
