Bryce Rampersad serves as the Associate Director of Brand Management for Implants & Regenerative Medicine at AbbVie, where he leverages his extensive expertise in operations and strategic brand management to drive innovative solutions in a highly competitive market. With a strong foundation in business planning...
Bryce Rampersad serves as the Associate Director of Brand Management for Implants & Regenerative Medicine at AbbVie, where he leverages his extensive expertise in operations and strategic brand management to drive innovative solutions in a highly competitive market. With a strong foundation in business planning and supply chain optimization, Bryce is adept at developing and implementing comprehensive brand operations strategies that align with AbbVie’s overarching business goals and strategic imperatives. His role involves navigating complex operational landscapes, ensuring that brand programs are not only viable but also sustainable in the long term.
Bryce’s leadership is pivotal in orchestrating cross-functional collaboration among diverse stakeholders, including Commercial, R&D, Legal, Quality, and Regulatory teams. This central point of contact role allows him to effectively communicate and influence decisions at all levels, including executive leadership, fostering an environment of transparency and alignment. His commitment to continuous improvement and process enhancement is evident in his approach to risk management and lifecycle strategies, where he employs value stream mapping techniques to identify inefficiencies and drive operational excellence.
Key projects under Bryce’s direction have focused on the commercialization of innovative implant technologies, where he has successfully navigated the complexities of product innovation and market entry. His negotiation skills and strategic foresight have been instrumental in optimizing supply chain operations, ensuring that AbbVie remains at the forefront of the regenerative medicine sector. As an innovative business leader, Bryce Rampersad exemplifies the blend of creativity and analytical thinking necessary to overcome obstacles and deliver exceptional results in a rapidly evolving healthcare landscape.