As the Global Head of Studio and Content Strategy at Amazon, Bruce Perlmutter is at the forefront of transforming the landscape of digital content creation and distribution. With a strategic, data-driven approach, he leads innovative programming initiatives that not only enhance viewer engagement but also...
As the Global Head of Studio and Content Strategy at Amazon, Bruce Perlmutter is at the forefront of transforming the landscape of digital content creation and distribution. With a strategic, data-driven approach, he leads innovative programming initiatives that not only enhance viewer engagement but also drive significant revenue growth across multiple platforms. Bruce's entrepreneurial DNA is evident in his ability to build and scale multi-platform businesses, leveraging his extensive expertise in direct-to-consumer advertising and subscription models to maximize profitability.
In his current role, Bruce is responsible for launching and overseeing new strategic content initiatives and flagship studios in key cities worldwide. He collaborates closely with various Amazon business units, including editorial, social media, Wondery, Amp, DJ Mode, Freevee, Prime Video, and Amazon Sports. By tapping into a diverse array of talent—from best-in-class music artists and athletes to celebrated storytellers and thought leaders—Bruce is committed to creating original content that resonates with audiences and elevates the Amazon brand.
His proficiency in go-to-market strategy, video production, and strategic partnerships enables him to devise both short- and long-term content strategies that align with Amazon's overarching business objectives. With a keen focus on storytelling and media relations, Bruce ensures that every project not only meets but exceeds viewer expectations, driving engagement and loyalty in an increasingly competitive marketplace. As he continues to shape the future of content at Amazon, Bruce Perlmutter remains a visionary leader dedicated to pushing the boundaries of creativity and innovation in the digital age.