As the Executive Vice President of Client Engagement at SOAR Now, Bruce Bonini plays a pivotal role in driving the success of SaaS, IT technology, telecommunications, and services companies. With a deep-seated expertise in aligning sales strategy with corporate vision, Bruce is instrumental in helping...
As the Executive Vice President of Client Engagement at SOAR Now, Bruce Bonini plays a pivotal role in driving the success of SaaS, IT technology, telecommunications, and services companies. With a deep-seated expertise in aligning sales strategy with corporate vision, Bruce is instrumental in helping clients realize improved business performance through value-driven sales initiatives. His extensive background in complex technology B2B sales and direct sales equips him with the insights necessary to optimize sales processes and enhance sales messaging.
At SOAR Now, Bruce leads key projects that focus on transforming client sales and marketing engines into scalable and predictable growth machines. By leveraging an end-to-end best practice framework, he ensures that clients not only accelerate growth but do so at the lowest possible cost. His strategic approach to go-to-market strategy and sales optimization has resulted in significant improvements in lead generation and client engagement, particularly at the C-level, where building strong relationships is crucial.
Bruce's commitment to team building and ramping new hires has fostered a culture of excellence within the organization, enabling SOAR Now to deliver customized services that meet the unique needs of each client. His skills in CRM, negotiation, and multi-channel marketing further enhance his ability to connect people and create impactful business alliances. As a thought leader in the industry, Bruce Bonini continues to set the standard for client engagement, ensuring that SOAR Now remains at the forefront of sales and marketing innovation.
