Bruce Backer is a seasoned professional with over 30 years of experience in the exhibition and environmental design industry, currently serving as a Partner at BD Studios and SITTINGBRIDGE. His extensive background encompasses industrial design, product development, and brand development, making him a pivotal figure...
Bruce Backer is a seasoned professional with over 30 years of experience in the exhibition and environmental design industry, currently serving as a Partner at BD Studios and SITTINGBRIDGE. His extensive background encompasses industrial design, product development, and brand development, making him a pivotal figure in shaping innovative and award-winning designs that resonate with audiences. At BD Studios, Bruce leads key projects that integrate cutting-edge technology with creative storytelling, enhancing visitor engagement through immersive experiences. His expertise in exhibit design and concept development has garnered numerous accolades, establishing him as a thought leader in the field.
In addition to his design prowess, Bruce is well-versed in the intricacies of intellectual property protection, holding several patents and trademarks that reflect his commitment to innovation. His strategic approach to branding and identity ensures that each project not only meets aesthetic standards but also aligns with the client's vision and market positioning. Bruce's skills in photography, creative direction, and user experience design further enrich his projects, allowing him to craft cohesive narratives that elevate brand presence.
At SITTINGBRIDGE, Bruce's role extends to relationship marketing, where he leverages his extensive network to foster collaborations that drive growth and creativity. His proficiency in packaging and logo design complements his holistic approach to brand development, ensuring that every touchpoint is thoughtfully designed to create lasting impressions. With a keen eye for detail and a passion for transformative design, Bruce Backer continues to push the boundaries of what is possible in the exhibition and environment sector, making him an invaluable asset to both BD Studios and SITTINGBRIDGE.