Brooke Lektorich serves as the Editorial Director at Reason & Watson, where her extensive leadership experience and passion for editing converge to create compelling content that resonates with audiences. With a strong foundation in business, Brooke leverages her analytical skills to enhance the clarity and...
Brooke Lektorich serves as the Editorial Director at Reason & Watson, where her extensive leadership experience and passion for editing converge to create compelling content that resonates with audiences. With a strong foundation in business, Brooke leverages her analytical skills to enhance the clarity and effectiveness of written materials, ensuring they align with both client objectives and industry standards. Her role involves meticulous copy editing, where she applies her proficiency in various style guides to guarantee grammatical accuracy and language precision.
At Reason & Watson, Brooke has spearheaded several key projects that showcase her ability to collaborate effectively with writers, guiding them in refining their narratives while maintaining their unique voices. Her keen eye for detail and commitment to quality have not only elevated the editorial output but also fostered a culture of continuous improvement among her team. As the Internship Director, she plays a pivotal role in mentoring aspiring writers, providing them with the tools and insights necessary to thrive in the competitive landscape of content creation.
Brooke’s skill set is diverse, encompassing strong communication, critical thinking, and time management abilities, all of which contribute to her success in the editorial realm. Her patience and people skills enable her to build strong relationships with colleagues and clients alike, ensuring that every piece of content not only meets but exceeds expectations. Outside of her professional pursuits, Brooke enjoys exploring National Parks with her husband, drawing inspiration from nature that often informs her creative endeavors. Through her work at Reason & Watson, she continues to exemplify the intersection of passion and professionalism, driving impactful storytelling in every project she undertakes.
