Brittany Harvey is a dynamic Digital Category Manager at Mattress Firm, where she leverages her expertise in e-commerce and sales strategies to drive significant growth in the competitive online mattress market. In her current role, Brittany is responsible for managing the omni-channel assortment of private...
Brittany Harvey is a dynamic Digital Category Manager at Mattress Firm, where she leverages her expertise in e-commerce and sales strategies to drive significant growth in the competitive online mattress market. In her current role, Brittany is responsible for managing the omni-channel assortment of private brand mattresses on mattressfirm.com, ensuring that the product offerings not only meet customer needs but also align with the company's overarching sales goals. Her keen analytical skills, honed through extensive experience with Google Analytics and quantitative research, enable her to develop accurate sales forecasts and identify emerging trends that can be capitalized on for margin growth.
Brittany excels in proposing innovative sales strategies that enhance conversion rates, working collaboratively with cross-functional teams to optimize the customer experience. Her ability to effectively communicate site performance and financial metrics ensures that all stakeholders are aligned and informed, fostering a culture of transparency and accountability. Additionally, her strong negotiation skills and leadership capabilities empower her to drive initiatives that enhance brand visibility and customer engagement across digital platforms.
With a passion for continuous learning, Brittany is always seeking opportunities to expand her knowledge in digital marketing and category management. She actively engages with industry trends and best practices, positioning herself as a thought leader within Mattress Firm. As she navigates the complexities of the e-commerce landscape, Brittany remains committed to delivering exceptional results and contributing to the company's mission of providing quality sleep solutions to customers nationwide.
