As the Director of Product Management at Xtime, a division of Cox Automotive Inc., Brian Yu plays a pivotal role in reshaping the automotive service landscape. With a robust background in product strategy and eCommerce, Brian is dedicated to enhancing customer retention for automotive manufacturers...
As the Director of Product Management at Xtime, a division of Cox Automotive Inc., Brian Yu plays a pivotal role in reshaping the automotive service landscape. With a robust background in product strategy and eCommerce, Brian is dedicated to enhancing customer retention for automotive manufacturers and dealership service departments. His leadership in product management is underscored by a deep understanding of consumer behavior and the intricacies of the automotive industry, particularly in fixed operations.
At Xtime, Brian spearheads key projects aimed at transforming the ownership experience through innovative product solutions. His expertise in product design and development allows him to create user-centric platforms that streamline service scheduling and improve customer interactions. By leveraging A/B and multivariate testing methodologies, he ensures that product features are not only functional but also optimized for user experience and engagement.
Brian's proficiency in metadata and catalog management further enhances Xtime’s offerings, enabling dealerships to present their services more effectively to customers. His strategic vision is complemented by a strong foundation in SEO, ensuring that Xtime's digital presence is robust and easily discoverable. With a passion for continuous improvement and agile methodologies, Brian fosters a culture of collaboration and innovation within his team, driving projects that ultimately lead to increased customer satisfaction and loyalty. Through his efforts, Xtime is not just a product; it’s a transformative experience that redefines how consumers engage with automotive services.
