Brian Beresford is a seasoned Regional Sales Leader at Lumen Technologies, where he serves as the Director of SLED (State, Local, Education) Sales for Texas, Arizona, and Nevada. With a robust background in telecommunications and high-tech sales, Brian has honed his expertise in channel sales,...
Brian Beresford is a seasoned Regional Sales Leader at Lumen Technologies, where he serves as the Director of SLED (State, Local, Education) Sales for Texas, Arizona, and Nevada. With a robust background in telecommunications and high-tech sales, Brian has honed his expertise in channel sales, key account management, and client development, making him a pivotal figure in driving growth and profitability within his region. His leadership approach is characterized by a hands-on engagement with customers, allowing him to understand their unique needs and challenges, which in turn informs the strategic direction of his sales team.
In his current role, Brian is responsible for all aspects of SLED sales, overseeing a dedicated team that is focused on maximizing market share and delivering tailored solutions that align with Lumen's vision and values. His ability to analyze market trends and performance metrics enables him to set clear Key Performance Indicators (KPIs) that guide his team toward achieving ambitious sales targets. Brian’s commitment to cross-functional collaboration ensures that his team is not only well-equipped to meet customer demands but also aligned with broader organizational goals.
Key projects under Brian's leadership include the implementation of innovative sales strategies that leverage the latest advancements in software and telecommunications. His analytical skills play a crucial role in identifying new opportunities within the market, while his experience in B2B sales allows him to forge strong relationships with C-level executives across various sectors. As an award-winning sales leader, Brian continues to transform challenges into opportunities, driving exceptional results for Lumen Technologies and its clients in the SLED sector.
