Brandon Howell is a seasoned digital marketing professional with over 15 years of experience, currently serving as the Service Lead for Website Optimization at ROI Revolution, Inc. In this pivotal role, he oversees an umbrella department that encompasses both Search Engine Optimization (SEO) and Conversion...
Brandon Howell is a seasoned digital marketing professional with over 15 years of experience, currently serving as the Service Lead for Website Optimization at ROI Revolution, Inc. In this pivotal role, he oversees an umbrella department that encompasses both Search Engine Optimization (SEO) and Conversion Rate Optimization (CRO), driving strategic initiatives that enhance online visibility and improve user engagement. Brandon's extensive background in technical SEO allows him to lead complex projects that require a deep understanding of search algorithms and web architecture, ensuring that client websites not only rank well but also convert visitors into loyal customers.
His expertise in full-stack web development, particularly within the MERN stack, enables him to collaborate effectively with developers and designers, ensuring that technical implementations align with overarching marketing strategies. Brandon's leadership extends beyond project management; he actively mentors and trains a dedicated SEO manager, fostering a culture of continuous learning and innovation within his team. His ability to remain cool under pressure and tackle challenges head-on has been instrumental in navigating the fast-paced digital landscape, where adaptability is key.
Key projects under Brandon's guidance have included comprehensive website audits, the implementation of advanced SEO strategies, and the optimization of conversion funnels that have significantly boosted client ROI. His proficiency in PPC and interactive marketing complements his SEO and CRO initiatives, allowing for a holistic approach to digital marketing that drives lead generation and maximizes advertising effectiveness. With a proven track record of growing profits in both agency and in-house settings, Brandon Howell is a driving force behind ROI Revolution's commitment to delivering exceptional results for clients in a competitive marketplace.