Brandon Harper serves as the Director of Product Development at Marriott International, where he leverages his extensive experience in digital solutions to drive innovation and enhance customer engagement across the company’s vast portfolio. With oversight of the digital product development strategy for Marriott's largest field-facing...
Brandon Harper serves as the Director of Product Development at Marriott International, where he leverages his extensive experience in digital solutions to drive innovation and enhance customer engagement across the company’s vast portfolio. With oversight of the digital product development strategy for Marriott's largest field-facing organization, which encompasses approximately 4,000 owned and managed clients, Brandon is at the forefront of transforming the guest experience through cutting-edge technology. His role involves curating a comprehensive digital product roadmap that not only addresses the immediate needs of the business but also anticipates future trends in the hospitality industry.
A key focus for Brandon is the personalization and globalization of Marriott's post-COVID leisure strategy, ensuring that the brand remains competitive in an ever-evolving market. By migrating existing digital products from legacy content management systems to Adobe Experience Manager, he is enhancing the scalability and efficiency of Marriott's digital offerings. This transition is pivotal in streamlining enterprise consumer acquisition pathways, particularly in the booking process, where user experience is paramount.
Brandon's expertise in online marketing, coupled with his skills in budgeting and revenue analysis, allows him to effectively negotiate partnerships that amplify Marriott's digital presence. His commitment to guest satisfaction and service excellence is evident in every project he undertakes, as he strives to create seamless interactions for travelers worldwide. As an accomplished domestic and international business traveler himself, Brandon understands the nuances of the hospitality landscape, positioning him as a vital leader in Marriott's ongoing digital innovation journey.
