Brandon Geary is a seasoned digital executive at BCG Digital Consulting, where he serves as the Business Owner of a consulting services practice dedicated to driving growth through enhanced marketing operations. With a robust background in management consulting, digital marketing, and product management, Brandon has...
Brandon Geary is a seasoned digital executive at BCG Digital Consulting, where he serves as the Business Owner of a consulting services practice dedicated to driving growth through enhanced marketing operations. With a robust background in management consulting, digital marketing, and product management, Brandon has a proven track record of collaborating with senior executives to elevate their organizations' digital capabilities. His expertise lies in developing comprehensive digital strategies that not only optimize marketing performance but also enhance customer engagement through innovative technologies.
At BCG Digital Consulting, Brandon leads key projects that focus on digital strategy development, product development, and process optimization. He is instrumental in guiding clients through the complexities of MarTech and AdTech roadmap planning, ensuring that they implement the right systems and technologies to meet their unique business needs. His approach to change management is particularly noteworthy, as he emphasizes the importance of aligning stakeholders and fostering a culture of adaptability within organizations. By leveraging his skills in user acceptance testing and workflow management, Brandon ensures that new systems are seamlessly integrated and that clients achieve high customer satisfaction (CSAT) levels.
Brandon’s commitment to delivering engaging customer experiences is evident in his strategic planning and business analysis efforts, where he meticulously assesses market trends and customer behaviors to inform product strategy. His ability to navigate the intricacies of request for proposal (RFP) processes further enhances his capability to drive successful outcomes for his clients. As a thought leader in the digital consulting space, Brandon Geary continues to empower organizations to thrive in an increasingly digital landscape, making him a pivotal figure in the evolution of marketing operations.